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SBS paperboard — solid bleached sulphate board for folding cartons

SBS paperboard: the bright white board behind sharp retail print.

Solid bleached sulphate board is the standard stock for folding cartons — a clay-coated, bright white paperboard that prints accurately, folds cleanly and takes every finish from soft-touch to foil. Specified by caliper for the product's weight.

Caliper
14pt – 24pt
Surface
Clay-coated, bright white
Best for
Folding cartons
Two white straight-tuck cartons with black type
SBS carton
Set of printed cosmetic cartons in white, orange and pink
Coated print
Printed supplement cartons with an information panel
Auto-lock
Black rigid boxes with a gold foil stamped monogram
Foil on SBS

What SBS is

A single sheet of bleached fibre with a coated print face.

SBS — solid bleached sulphate — is made from bleached virgin fibre pressed into a single, uniform sheet and clay-coated on one or both sides. The coating gives a smooth, bright white surface that holds fine detail and accurate color, which is why it is the default board for cosmetics, supplements, food and any retail carton where the print has to be exact.

It is specified by caliper — thickness in thousandths of an inch. Lighter cartons for tubes and small goods run 14pt–16pt; standard retail cartons 16pt–18pt; heavier products, auto-lock bases and larger boxes 20pt–24pt. Thicker board folds and scores just as cleanly; it simply carries more.

  • 14pt – 16ptLight cartons, sleeves
  • 16pt – 18ptStandard retail
  • 20pt – 24ptHeavy products, lock bases

Materials & finishing

How SBS prints and finishes.

The coated face is the reason SBS exists: it takes CMYK, Pantone, foil, emboss, spot UV and every lamination without compromise.

Materials & finishes
Set of printed cosmetic cartons in white, orange and pink
Soft-touch on SBSVelvet lamination over CMYK
Black rigid boxes with a gold foil stamped monogram
Foil & embossApplied to the coated face
Two white straight-tuck cartons with black type
Unlaminated white
Printed supplement cartons with an information panel
Matte
  • C1SCoated one sidePrint face coated, reverse uncoated. The carton standard.
  • C2SCoated two sidesFor cartons printed inside and out.
  • PrintCMYK · PantoneOffset litho for accurate color.
  • ScoreClean foldsUniform fibre scores without cracking.

Finishing

  • Matte lamination
  • Gloss lamination
  • Soft-touch lamination
  • Aqueous coating
  • Foil stamping
  • Embossing & debossing
  • Spot UV
  • Window patching

What SBS is used for

Almost every retail carton.

  • Cosmetic cartons

    16pt–18pt with soft-touch lamination.

  • Supplement cartons

    18pt–24pt auto-lock for bottle weight.

  • Food cartons

    Coated grades for retail food packaging.

  • Product boxes

    Any small good sold on a shelf.

  • Sleeves and bands

    14pt–16pt for lightweight wraps.

  • Rigid box wraps

    Lighter SBS as a printed wrap paper.

Compare

SBS or kraft?

SBS paperboardKraft board
ColorBright white, coatedNatural brown, uncoated
PrintAccurate, saturated CMYKMuted; single colors read best
FinishingTakes every finishFoil, emboss, spot UV; lamination changes the look
PositioningRetail, beauty, clinicalCraft, natural, eco
CostStandardSimilar; often slightly lower

Start a quote

Three answers is all it takes to open a job.

Structure, board and finishing come next — with our team, on the full quote form.

No account needed. Artwork and reference images can be attached on the next step.

SBS questions

Before you ask.

Anything not covered here, put it in the notes on your quote and we will answer it directly.

Ask on your quote

What does SBS stand for?

Solid bleached sulphate — a single-ply paperboard made from bleached virgin fibre, clay-coated for print.

Which caliper should I choose?

16pt–18pt for most retail cartons; 20pt–24pt for heavier products, auto-lock bases or larger boxes; 14pt–16pt for sleeves and light cartons. We recommend against the product's weight.

Is SBS recyclable?

SBS is a paperboard and is widely recyclable; laminations and foils can affect local recyclability, which we can advise on when specifying.

Can SBS be printed on both sides?

Yes. C2S board is coated both sides for cartons printed inside and out; C1S has a coated print face and an uncoated reverse.

Start here

Send us your dimensions. We’ll send back a box.

Get a Custom Quote

Or talk to a packaging specialist: (209) 444-0744